The Prices of Rolex Watches Are Increasing In 2021


The Prices of Rolex

The Rolex Daytona is a watch that we love to own. Along with the Speedmaster, it is one of the most iconic chronograph watches on the market; and one of the best in terms of quality and specifications. Last time we checked, these were listed at around EUR 25,000 or USD 30,000, which we thought was already quite insane (that is double the retail price). For those who’re still wondering what’s going on, the Rolex has become even more inaccessible than we had ever imagined, and if you have one and are planning to keep it for the remainder of 2021, you’re in luck. The price of Rolex watches are increasing in 2021.

What Happened since January about the prices of Rolex Watches in 2021?

If you take a closer look at the current state of the market for a steel Rolex Daytona, you will discover that prices have skyrocketed to unprecedented levels in the past couple of months. We’re not talking about a 1K or 2K increase; we’re talking about a 10K increase: prices have risen about 30% since the end of 2020. EUR 28,000 or USD 34,000 is about as low as you’ll have to pay (at least according to the listed watches) for a black dial Daytona. And the white dial, as always, is about 3K more.

And then, the same applies for the slightly less – relatively speaking – sought-after black dial Daytona 116500LN. Funnily enough, the black dial 116520 used to be the most praised of the two versions, and the introduction of the ceramic bezel reversed the market.

Prices of Rolex Watches - what's happening?

A typical Rolex delivers superb value for the money. The watch is superbly crafted even though it is primarily machine-made, and the look (always debatable, of course) is great. The movement is one of the best in this category, and the bracelet is excellent. Objectively speaking, if you manage to pay 12K Euros (retail price) for one, the Daytona is a watch that is worth every penny.

If that’s a watch you’re looking for and not an investment, be reassured, the market has plenty of other models to offer. Get in touch with SellUsYourJewelry, which is the consignment division of North America’s biggest jewelry/timepiece buyer and seller, Gray & Sons Jewelers. With easy, convenient buying and selling process, the Gray and Sons Jewelers is an industry leader in the used watch market across the US.

Trade or Sell Rolex Watches

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